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Predicting Flu Outbreaks with Twitter

Predicting Flu Outbreaks with Twitter

The use of Twitter and natural language processing opens up a promising new approach to flu surveillance. Such data-driven methods produce encouraging results and provide a faster way to identify flu surges.

Further, these Twitter-based methods can be very easily applied to numerous other domains such as Marketing, for identifying geospatial trends in brand image, as well as in Urban Planning for analyzing public attitudes towards various spaces and landmarks for example.